AIM Micro: Upstream is run by David Ketchum who has more than two decades experience in marketing and communications. Prior to founding Upstream in 2000, he worked for Hill & Knowlton, Burston-Marstellar and Calvin Klein.
Ketchum believes that the 2008 Olympics, Shanghai Expo 2010 and WTO market opportunities provide a background for longterm growth of marketing services in Asia Pacific. He says that the PR industry in China is growing at more than 30% a year...
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