World Famous Hello Kitty Advances to New Digital Heights (Hong Kong)

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Sanrio Digital LaunchedWhat a winning combination in Asia: Hello Kitty and the Internet! Recently Sanrio Wave Hong Kong partnered with Typhoon Games to relaunch Sanriotown (www.sanriotown.com), the online home of Hello Kitty and friends. Upstream provided Chinese and English communications support to help introduce the social website's new flash games, blog, photo, video and online shopping features.